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Simple Trust Verification

With KYC you've been able to verify your customers — now they can verify you too. With ZERID’s pioneering Verifity CKY (Customer Knows You) platform, every digital interaction becomes instantly trusted.

When you can verify who you’re speaking with, everything changes.

From Unknown Caller to Verified in Seconds

Caller Confirm is the first Verifity CKY solution. It puts on-demand verification in your customers’ hands, giving them the most effective way to spot and stop the scam before it happens.

How Caller Confirm Works

The simplest way to confirm who's on the line.

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1. Customer answers your call – engagement begins

2. Agent generates secure code – no exposure to scammers

3. Customer verifies in seconds – trust established instantly

4. Caller details confirm - trust established

5. Unverified? Warning shown – scam stopped on the spot

Customer receives a call from their bank or service provider.

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Unique CKY code is created instantly and directly inside your organization's secure system

Only genuine apps accept valid codes and scam attempts fail here

Caller verified! Both sides see instant confirmation and a secure, fraud-proof connection.

If the code doesn’t check out, a clear warning appears to customers to prevent the scam.

Prevents impersonation scams, stops fraud before it starts

Boosts customer trust — verified identity every time

Cuts call center waste, fewer scam-related escalations

THE SOLUTION

From Unknown Caller to Verified in Seconds

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Empowers your customers to instantly know every call, text, and email is truly from you.

How Caller Confirm Works

Answer - Verify - Trust

Agent generates secure code – no exposure to scammers

2. 

How to Verify:
 

Customer answers your call – engagement begins
 

Customer verifies in seconds – trust established instantly

3. 

Caller details confirm - trust established

4. 

Unverified? Warning shown – scam stopped on the spot

5. 

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Benefits:

  • Instant mutual verification

  • Boost customer trust & resilience

  • Reduce impersonation risk

  • Empower your customers to expose and stop the scam

Empower every customer to verify—stop scams at the source with CKY by ZERID.

Why CKY (Customer Knows You) Is the New Standard for Trust

In a world of AI deepfakes, spoofed caller IDs, and relentless scams, the old “trust by default” model no longer works. CKY flips the script — empowering your customers to prove it’s really you before a single word is exchanged.

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The CKY Principle

Put verification in the individual's hands — instant, simple, and impossible to spoof.

The Problem

Scammers now sound, look, and type like your brand. Caller IDs are faked. Emails are cloned. Customers can’t be sure who’s real.

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The Result

Fraud is stopped at the start. Trust grows with every interaction. Customers trust and stay, because they know they are safe with you.

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Three Touch Points. Three Solutions.
One Comprehensive Suite.

Stop impersonation scams across calls, texts, and emails — all with Verifity’s CKY trust technology.

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Caller Confirm

Verify every call instantly and prevent phone impersonation scams.

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SMS Secure

Authenticate every text message with CKY facts your customers trust.

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Email Endorse

Add a visible, verifiable trust layer to every email you send.

KYC built your security.
CKY is here to complete trust.

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Security was never the end goal, trust is. ZERID created CKY (Customer Knows You) so every call, text, and email can be instantly and verifiably trusted.

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It’s the next evolution beyond KYC, putting verification in your customers’ hands, simple, instant, and impossible to spoof.

 

With ZERID, you don’t just secure your systems.
You secure your relationships.
And in a world of AI scams and digital impersonation, trust is your most valuable asset.

Request a Demo

Thank you for submitting your request for a demo. A member of ZERID will reach out within the following 48 hours to schedule your demo.

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124 City Road, London, EC1V 2NX

Copyright © 2024 ZERID. All rights reserved. ZERID is the trading name of ZERID LTD, a company registered in England and Wales with company number 15724459 and registered office at 124 City Road, London, EC1V 2NX.

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